Tag Archives: Mercantile Bank

Ask a Socia Media Guru – part II

Ask a Socia Media Guru – part II

  By Ann Chen This interview with Michelle Shangraw, senior vice president, retail banking director and social media coordinator with Mercantile Bank in Grand Rapids, Mich., is the second of two parts. Read the first part here. Q: What is Mercantile Bank’s most successful Facebook campaign? A: We were very happy with the success of […]

Ask a Social Media Guru – Part 1

The following is the first part of a two-part interview with Michelle Shangraw, senior vice president and retail banking director at Mercantile Bank in Grand Rapids, Mich. Q: Tell me a little bit about how Mercantile bank got started on Facebook. A: We started our Facebook page on March 8, 2009. It is a group […]

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