Technology articles

Community Bank CEO Outlook 2020: How your peers plan to grow

Independent Banker’s Community Bank CEO Outlook survey asked community bank leaders how they plan to grow their institutions this year. The results of this year’s survey reveal what community bankers have planned for 2020, from adopting new technology to growing deposits. By Kelly Pike, Illustrations by Edu Fuentes Ask any self-help guru, and they’ll tell […]

Kevin Tweddle: 2019 hits and misses

By Kevin Tweddle, ICBA At the beginning of the year, I made several predictions about the innovation trends 2019 would bring. Some came true, while others fell short. As the year draws to a close, let’s circle back to those trends and examine how the community bank landscape is evolving as we all plan for […]

Could geolocation marketing hit the spot?

Community banks can use geofencing to tailor their marketing efforts to specific audiences. Through targeted campaigns, bankers can find new customers or deepen their relationships with existing customers. By Katie Kuehner-Hebert It’s a bank marketer’s dream: getting the right message to the right person at the right time, says Jana Jurukovska, ICBA’s vice president of […]

Kevin Tweddle: The many paths to innovation

By Kevin Tweddle, ICBA I often tell people there isn’t one right path to innovation. A number of factors, including a community bank’s business objectives, available resources and customer base, all factor into its decision to pursue or forgo a technology solution. ICBA’s ThinkTech Accelerator program, which connects early stage fintechs with community banks, is […]

Why blockchain still has potential for banks

Many financial institutions are looking to blockchain, the still-novel distributed ledger technology, as a means to create more efficient and less risky solutions to today’s—and tomorrow’s—challenges. By Karen Epper Hoffman It could be said that blockchain’s affiliation with cryptocurrency is both its greatest strength and its greatest weakness. But blockchain—a digital distributed ledger platform invented […]

Are your customers ready to bank by smartwatch?

Smart wearable devices have been on the rise in recent years. While only some banking functions may translate to these tiny, albeit advanced, devices, some community banks have already made the jump to the smartwatch. By Katie Kuehner-Hebert More and more people are using smartwatches for everyday tasks while on the go, but how many […]

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