D.L. Evans Bank staff

Should you offer financial planning services?

Offering financial planning services is one way to expand a community bank’s footprint and deepen customer relationships. We spoke with several banks about why and how they offer wealth management services to new and existing clients.

The DIY banking services customers expect

Prompted by the pandemic, DIY banking services have grown at an increasingly quick rate. And as consumers—especially Gen Z and millennials—continue calling for more mobile options, community banks are stepping forward with new innovations and new tech partnerships.

Introducing the 2022 ICBA ThinkTECH Accelerator finalists

The 2022 ICBA ThinkTECH Accelerator spotlighted some of the hottest, most innovative fintech providers. We asked each of this year’s cohort to weigh in on how community banks can harness some of today’s most exciting technologies and solutions to bolster business and enhance their customers’ experiences.

What makes a bank logo memorable

A well-designed logo can help a community bank tell a brand story, represent its values and draw in new customers. But what makes a logo memorable and effective? We asked design experts and community bankers.

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Paid social media’s place in your marketing strategy

As social media platforms tinker with their algorithms, marketing experts say one trend is clear: Paid social campaigns are becoming increasingly necessary to cut through the noise and reach customers. They share tips for how community banks can get started.

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How to respond to buy now, pay later

Consumers are increasingly interested in buy now, pay later products, which are cutting into credit card usage. Here’s what community banks need to know about these products and how they can take advantage of this model.

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Trust and tax services: Worth offering?

To satisfy the banking needs of some commercial and high-net-worth clients, some community banks provide trust and tax strategy services. These banks report that specialized services are a way to deepen their already close customer relationships.

Inside the evolving roles of community bank tellers

Today’s tellers meet very different customer needs than they did just a decade ago. In the wake of trends like falling in-branch transactions and the rise of digital services, some community banks are filling the gap by retooling tellers with an array of new titles and skills.