Membership articles

HarborOne group shot

HarborOne Bank: A leader in financial education

HarborOne Bank: A leader in financial education

When it comes to financial education, HarborOne Bank goes beyond the basics. It meets the needs of its community through HarborOne U courses and small business loans. By Rebecca Lubecki Name: HarborOne Bank Assets: $4 billion Location: Brockton, Mass. What started as HarborOne Bank’s response to the mortgage crisis in 2007 and 2008 has grown into […]

Social bankers

Social media tips from your peers

A group of community bank marketers scattered across the country are connecting online to figure out how to best answer their social media-related conundrums. By Beth Mattson-Teig “How do I create more engaging social media content?” “How frequently should I post?” “Do I have to worry about our bank’s tweets or posts creating regulatory issues?” […]

Group of kids at a community bank christmas party

Farmers Bank and Trust mentors the next generation

Through a new ambassador program, Farmers Bank and Trust Company in Princeton, Ky., mentors local high school students through connections with employees and community service projects. By Judith Sears On the first Saturday after Labor Day, Princeton, Ky., celebrates the Black Patch Heritage Festival. The town of roughly 6,100 marks the festival, which the Princeton […]

Heart illustration

How your bank can build a brand with purpose

By definition, community banks do good work in their communities. Whether it’s donating to charities or having staff volunteer, community banks find outlets for giving back. But today’s customers expect more from businesses. They want businesses to be actively engaged in social issues, too. Here’s how several community banks are making their missions part of […]

Diana Kander

Diana Kander: Success takes more than a poker face

Diana Kander likens business to poker. Success means staying curious, covering your blind spots and taking risks. The bestselling author and ICBA LIVE 2020 general session speaker says these are key strategies for innovating, problem-solving and future-proofing your community bank. By Eric Best Curious about what it takes to be a successful entrepreneur? Try watching […]

Community banks make banking magic in Orlando

With 1,500 people moving there every week—and stellar job growth over the past four years—the Orlando, Fla., metro features a competitive banking environment where the opportunities are open for enterprising community banks. By Bridget McCrea | Illustrations by James Taylor Orlando, Fla., is well-known for its warm climate, short drive to the beach and one […]

Andrew E. Silsby and Craig Garofalo

Kennebec Savings Bank’s recruitment tool

Back in the mid-1990s, Kennebec Savings Bank in Augusta, Maine, started recruiting interns during the summer when its primary source of loans—homebuyers—was busy. The program is now a significant recruiting tool that’s responsible for attracting one in every 10 of its employees. By William Atkinson Name: Kennebec Savings Bank Assets: $1.1 billion Location: Augusta, Maine kennebecsavings.bank […]

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