Marketing articles

Measuring Facebook Beyond ‘Likes’

Measuring Facebook Beyond ‘Likes’

On Facebook, “Likes” are the first things your eyes see when you visit a page. Not surprisingly, then, increasing their number of Likes is both a priority for many users and a good measurement of their social media success. However, don’t put all your eggs in one Facebook basket. Likes are important for creating a […]

Facebook Faux Pas

Four Ways to Turn Fans Off on Facebook 1. It’s not Youbook: Talking about your community bank and its products sounds like a great idea, but if every Facebook post is a self-promotion, then fans will quickly grow tired. Instead, try to be a source of good information and have some fun every once in […]

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