Marketing articles

Make LinkedIn work for your community bank

Make LinkedIn work for your community bank

LinkedIn isn’t just for finding jobs anymore. Community banks can use the platform to make human connections with customers and other businesses. By Erin Anderson Many companies are just waking up to the possibilities that a strong LinkedIn presence can unlock for their brand. For community banks, experts say LinkedIn offers exciting opportunities for strengthening […]

12 ways to prepare for your bank’s 15 minutes of fame

Making the most out of an interview or media appearance can bring added attention to your bank. Here are some expert tips for making sure your bank shines in the limelight. By Roshan McArthur Knowing how to handle the media has always been challenging, but today, with social media added into the mix, it has […]

ICBA is at Your Service with the August Membership Issue

The August issue of ICBA Independent Banker® magazine serves up the benefits and services ICBA provides the industry including education, advocacy, regulatory wins, leadership, networking and more. IB magazine will also highlight information on CECL, alternative lending, data security, CDFI lending and more! CORPORATE MEMBERS — Here are two ways to stand out!  Corporate Member Spotlight: A special NEW advertorial opportunity to showcase your exclusive ICBA […]

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