Informed Decisions May 01st 2013 04:05am on Industry Experts Informed Decisions May 01st 2013 04:05am on Industry Experts Data analysis drives right-product, right-price, right-time strategies By Shazia Manus Community banks know their customers better than the larger banks against which they compete. This comes from a longstanding tradition of over-and-above service and the building of personal relationships whenever possible. However, as consumer preferences evolve and as customers spend far more hours driving by […]
Back to Basics Mar 30th 2013 08:03pm on Industry Experts Looking past the hype of fee income By Dan Shannon Recent regulatory changes, such as the Durbin Amendment and Regulation E, have caused financial institutions to re-evaluate their practices for sustaining revenue growth. While many community banks have addressed the challenge of maintaining their revenue streams by relying on noninterest fee income, they also have […]
No Magic Necessary Feb 28th 2013 05:02pm on Industry Experts Research shows combining strong relationship banking with cost-efficient management creates a powerful business model By Joseph H. Cady Community bank CEOs and directors today are thinking a lot about their institutions’ business models. According to a recent study by KPMG LLP, the professional assurance services firm, 90 percent of banks are re-evaluating their business models. […]
Tires, Coffee and Computers Jan 29th 2013 08:01pm on Industry Experts Eight lessons community banks can learn from Les Schwab, Starbucks and Apple By Donald H. Wood Arriving in Oregon a few years ago, I pulled into a Les Schwab tire store after realizing I had a flat tire. I was greeted by an enthusiastic young man who stated that they would repair the tire, and […]
Ask a Socia Media Guru – part II Jun 01st 2012 03:06am on Industry Experts, Industry Insight, Social Media Matters By Ann Chen This interview with Michelle Shangraw, senior vice president, retail banking director and social media coordinator with Mercantile Bank in Grand Rapids, Mich., is the second of two parts. Read the first part here. Q: What is Mercantile Bank’s most successful Facebook campaign? A: We were very happy with the success of […]
Ask a Social Media Guru – Part 1 Apr 30th 2012 12:04am on Industry Experts, Industry Insight, Social Media Matters The following is the first part of a two-part interview with Michelle Shangraw, senior vice president and retail banking director at Mercantile Bank in Grand Rapids, Mich. Q: Tell me a little bit about how Mercantile bank got started on Facebook. A: We started our Facebook page on March 8, 2009. It is a group […]
