Mobile transactions. Multichannel experiences. Heightened data privacy awareness. As consumers’ changing preferences prompt community banks to deliver new technologies, here are some of the top trends to keep your eye on.
While artificial intelligence has made headlines for years with a promise of automating complex tasks throughout the bank, the lesser-known robotic process automation (RPA) could help community banks efficiently manage manual processes.
Influencer marketing has become far more than just a way to sell overpriced products on social media. Now it’s a well-established tool for building brand awareness, boosting sales and more. Here’s what community banks and marketing experts say about this growing industry.
Robo-advisory can be a cost-effective way for banks to enhance their wealth management and investing services. Community banks and vendors say that, with proper planning, these partnerships can generate noninterest income and bolster customer loyalty while maintaining high-touch service.
It’s not quite rocket science, but experts say one reason why some organizations are successful is clear: They have highly satisfied employees.
A free, interactive tool and guide from ICBA Bancard and Aite Group is helping community bankers to tailor their digital payments strategies to their customers’ needs. By Mary Yerkes Customer demand for digital payments continues to rise, and with it, the number of serious competitors contending for market share. Although community banks have long realized […]
At a time when many customers worry about keeping their data secure, a cybersecurity education program offered at a community bank can be a way to play an active role in their financial well-being. Here’s how one community bank is drawing hundreds of people to its cybersecurity events. By Mary Yerkes Ask a group of […]
Luckily for the many community bankers who are considering instant issue cards this year, adoption of the service has never been easier thanks to new technology. But community banks should ensure best practices for protecting cardholders and staying compliant. By Mary Yerkes Many community bankers are looking to enhance their bank’s customer experience, and instant […]